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FOR IMMEDIATE RELEASE
SD TIMES DEBUTS NEW JAVA COLUMN
Industry newspaper also advances to eighth position in
software development market
Oyster Bay, N.Y., September 5, 2001 - BZ
Media’s SD Times, the newspaper of record for software
development managers, has added a new Java column to its editorial lineup.
Java Watch, which will be written every issue by
well-known technology journalist Steven J. Vaughan-Nichols, will focus on
the key management issues involved in developing applications based on Sun
Microsystems Inc.’s Java specifications, including Java 2 Micro Edition
and Java 2 Enterprise Edition. Vaughan-Nichols, a contributor to such
publications as Byte, The Washington Post, and Web
Developer, was formerly Editor-at-Large of Sm@rt Partner Magazine,
and had previously worked as a programmer for NASA and the U.S. Department
of Defense.
“We’re delighted to welcome Steven to SD Times,”
said Alan Zeichick, Editor-in-Chief of SD Times. “As the Java
industry matures, the technology has become essential to many software
development shops. From our first issue in February 2000, we’ve provided
consistent news coverage of Java, its related specifications, and the huge
industry that has grown up around it. Our new Java Watch column brings SD
Times’ Java coverage to the next level.”
SD Times has been demonstrating leadership in the
software development industry, as evidenced by the latest independent
research from Eugene, Ore.-based Adscope Inc., an advertising-tracking
service, which reveals that the 18-month-old newspaper has advanced to
eighth place in advertising marketing share out of 32 measured
publications in the Technical/Developer category.
In the latest Adscope report, carried in the August 27,
2001, edition of the Min’s B-to-B newsletter, SD Times was
described as having carried 308 pages of advertising during the
January-June 2001 time frame, advancing past such publications as 101
Communications LLC’s Application Development Trends and Java
Report, Fawcette Technical Publications Inc.’s Java Pro, and
CMP Media LLC’s Software Development Magazine.
Adscope performs its own counts of advertisements, rather
than relying upon often-inaccurate publisher-supplied data.
“Despite
the broad economic slowdown, businesses are still developing software –
and those vendors selling software development platforms, tools,
components, training, and services know that they must advertise
consistently and efficiently in order to reach their target market,”
said Ted Bahr, Publisher of SD Times. “Increasingly, those
vendors are turning to SD Times, with its unique twice-monthly
frequency, tabloid-sized format, and emphasis on news and analysis, to
deliver the most efficient access to the enterprise software development
manager.” |
PR Contact
Ted Bahr
631-421-4158 x101
ted@bzmedia.com |
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About BZ Media
BZ Media LLC®
is a high-tech media company combining the best of print and Web-based
publishing, offering industry-leading magazines, newspapers, Web sites
and conferences.
Software Development Times® is the
leading news source for the software development industry. SD Times reaches more than
65,000
subscribers
in 131 countries, and was recognized by Media Business as
the fastest-growing IT publication in 2007.
SPTechCon™,
Feb. 26-29, 2012 in San Francisco, is the technical conferences for IT professionals, business
analysts, information workers and software developers using Microsoft
SharePoint.
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developers, entrepreneurs and IT professionals building and managing applications for
Android-based smartphones and other devices.
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